UK companies paused marketing budget increases due to uncertainty, marking the first halt in 14 quarters amidst a backdrop of shifting economic sentiment.
The economic sun is shining, but is your e-commerce strategy beach-ready?
Marketing budgets are at the best health in a decade, reflecting optimism in the industry amid changing performance marketing strategies.
Pinterest forecasts downbeat revenue as competition grows; shares slump By Reuters
Pinterest forecasts Q3 revenue below expectations due to tough competition & reduced marketing budgets.
Pinterest's Q2 revenue surpasses estimates as global MAUs increase.
Revenue rose 21% to $853.7 million; profit per share increased from 21 to 29 cents compared to last year.
Social Media Platforms That Make The Most Money For Creators - Money Digest
Influencer marketing budgets are on the rise, with a projected growth to over $22 billion by 2025.
Micro-influencers with 1,000 to 100,000 followers can have successful, niche-focused connections with audiences.
Instagram remains a top platform for creator income, with significant revenue generated from ads and influencer content.
Council Post: Why Marketers Aren't Creating The Content They Know They Need-And How They Can Start
Marketers prioritize traditional advertising over authentic content despite knowing its importance.
Consumers trust authentic content created by real people more than traditional ads.
What experts are predicting for Sunday's Patriots-Jaguars game
Insurance companies are prioritizing marketing over lowering premiums amidst rising costs for consumers.
IPA Bellwether Q3 2024: Caution Prevails
UK companies paused marketing budget increases due to uncertainty, marking the first halt in 14 quarters amidst a backdrop of shifting economic sentiment.
The economic sun is shining, but is your e-commerce strategy beach-ready?
Marketing budgets are at the best health in a decade, reflecting optimism in the industry amid changing performance marketing strategies.
Pinterest forecasts downbeat revenue as competition grows; shares slump By Reuters
Pinterest forecasts Q3 revenue below expectations due to tough competition & reduced marketing budgets.
Pinterest's Q2 revenue surpasses estimates as global MAUs increase.
Revenue rose 21% to $853.7 million; profit per share increased from 21 to 29 cents compared to last year.
Social Media Platforms That Make The Most Money For Creators - Money Digest
Influencer marketing budgets are on the rise, with a projected growth to over $22 billion by 2025.
Micro-influencers with 1,000 to 100,000 followers can have successful, niche-focused connections with audiences.
Instagram remains a top platform for creator income, with significant revenue generated from ads and influencer content.
Council Post: Why Marketers Aren't Creating The Content They Know They Need-And How They Can Start
Marketers prioritize traditional advertising over authentic content despite knowing its importance.
Consumers trust authentic content created by real people more than traditional ads.
What experts are predicting for Sunday's Patriots-Jaguars game
Insurance companies are prioritizing marketing over lowering premiums amidst rising costs for consumers.